SuperSeries: Internal Communications for Sustainability
Is Your Organization Ready For A Net Zero Future?
Sustainability is no longer just an added value but a business imperative. With the world committed to achieving the net zero carbon target by 2050, businesses are bound to make a transformational shift towards sustainability. However, integrating sustainability as the core of a business has been a common challenge that many business leaders face.
Sustainability starts with communicating your purpose internally. This SuperSeries highlights the importance of transparency in communication and interdisciplinary approach when it comes to communicating sustainability within the organisation.
Meet Your Instructor:
A Sustainability Communications Practitioner
and Material Science Expert
Dr Julia Goldstein
Julia is the founder of JLFG Communications, a company that specializes in technical marketing communications. She has been helping organizations to build credibility by promoting their values and sharing their world-changing innovations with different stakeholders for over 10 years.
With a PhD in Materials Science from the University of California, Berkeley combined with her experience working in engineering, production control, and journalism, Julia brings a unique perspective in corporate communication. In addition to her career in marketing and communications, Julia is also an award-winning author of Material Value: More Sustainable, Less Wasteful Manufacturing of Everything from Cell Phones to Cleaning Products.
What You Will Learn
The SuperSeries will provide you with an understanding of why effective internal communication is crucial to drive the sustainability agenda within your organisation and the influential roles that professionals throughout an organisation play.
- Alignment of your organisation's vision and mission towards sustainability
- Interdisciplinary approach in communicating sustainability
- Uncover bottlenecks that might be limiting effective internal communications
- Planning and strategising the internal communications for your business sustainability transition
In This SuperSeries
Module 1: Business Case for Internal Communications for Sustainability
This module gives you an understanding on internal communications and why it matters to organisations in driving sustainability agenda within the organisation.
Module 2: Organisation Vision and Mission Statement to Drive Sustainability
This module gives you an understanding on how to integrate sustainability into an organisation’s vision and mission and how it can be used to anchor an organisation’s transformational shift towards sustainability.
Module 3: Structuring Your Sustainability Team
Interdisciplinary approach is crucial in mobilising business sustainability agenda in an organisation. This module gives perspective on how different parts of an organisations can play a role in embedding sustainability into the different areas of the business.
Module 4: Change Starts From Within
Understanding the impact of internal communications as a key driver for integration of sustainability in an organisation and identifying the bottlenecks of internal communications.
Module 5: The Challenge of Transparency
Identifying the gaps in internal communications and aligning the organisational goals and individuals values. This module also highlights the importance of the honest and transparent communication culture in an organisation.
Module 6: Planning for Internal Communication Transformation
Effective communication is required to manage the sustainability shift in an organisation. This module provides you with a framework to navigate through the planning and strategising for internal communications for sustainability.
* Modules and description subject to change.
Who Should Attend
This SuperSeries is designed for organisations that are embarking on their sustainability journey. It’s catered to director-level professionals who want to better communicate the importance of sustainability to employees throughout their department or corporation.
- Chief Executive Directors, Managing Directors, Board of Directors
- Chief Sustainability Officers, Sustainability Directors or VPs
- Communications Directors or VPs
- Risk Management Professionals, Operations Directors for a region or location
What is a SuperSeries
Industry Experienced Instructors
Learn from industry sustainability practitioners and implementers sharing knowledge and case studies in various areas of expertise.
Bite-Size Sessions
Perfect for the busy professional, access and acquire sustainability knowledge through as short as 7 hour sessions anytime, anywhere with monthly intakes.
Interactive Learners Community
Engage with instructors and other learners through virtual meet-ups and discussion forums.
Frequently Asked Questions
You do not need any prior academic qualifications before enrolling to this course. This course is highly recommended for organisations that are just starting out on their sustainability journey.
The live engagement is where the learners and instructor would come together on a monthly or quarterly basis to discuss on the topics related to the SuperSeries.
Yes there is! Please follow the link above to sign up for a corporate package or get in touch with us by clicking the “Contact Us” button above.
You can access this course for 1 month after the start date for the most optimum learning experience.
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